Posts in Business
Ordering Flowers WAS my Least Favorite Thing to do...

Ordering flowers was always my least favorite thing to do. I hated writing recipes and counting how many stems I needed. I would put off ordering until the last possible minute.

Having three small children, I really value my time, so anything that takes way longer than I think it should, I dread. Ordering flowers took me at the very least an entire work day (sometimes it took me two or three!) to complete. I

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Connecting with Clients

At the end of almost every single meeting I would say to Bailey and James,

"Y'all remind me of my husband and me...

Bailey is direct, knows what she wants, sarcastic, and amusing and James (who by the way wins best groom award for attending every meeting!) sits back, watches her, and laughs.

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Six-Figure Salary from Flowers: Wedpreneur Podcast

Wondering if you can really make a livable income on a floral designer salary?

You totally can! I solely supported my family of five for the past five years with my floral design business— all with a zero dollar marketing budget!

How did I do it?

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My Least Favorite Thing to Create

Boutonnières are not my favorite to make simply because there always seems to be a large number of them to produce and monotony is not my strength. I get bored after the second one. I do, however, adore how they look when they are all completed, when we line them up on a beautiful backdrop and photograph them.

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How to Focus on YOUR Goals

Have you ever thought any of these things:

“There are new wedding planners/floral designers popping up in my town everyday.”

“It seems to be the new trend in my area to become a wedding planner.”

“There are so many people in my area doing higher budget weddings and I don’t know what they have that I don’t have.”

“This person is doing styled shoots and posting everyday on social media so maybe I should be doing that too.”

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BIG NEWS on my most requested resource of EVER!

Have I got a surprise for you!

I’ve been hinting at it for a while now, but I think it’s time to officially announce...

I’M STARTING A PODCAST!

Yupp, the Zimmerman Podcast is coming your way November 2019.  Six months ago, I could have sworn I would never start a podcast. (One day, I’m going to learn to never say never. Whenever I do, I end up doing the very thing I swore I’d never do!)

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

what do you need?

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


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