Posts in Personal
Capsule Wardrobes and Mother Daughter Moments

It'd be great if we could #twin all the time, but I'm Mrs. black on black, and Stella is all color.

The day before school started, we went back-to-school shopping, and I taught Stella how to do a capsule wardrobe. I explained how, when you stick to a color palette, all your clothes can go together. That way, when we travel, it's super simple to throw some clothes in our Away luggage and head out.

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My Happy Place Says Everything!

This photo will forever make me laugh and here’s why:

I received a phone call from Arkansas Life Magazine and they said they wanted to feature me as one of the seven Arkansans who are “just as good at getting dressed as running successful businesses” (their words not mine). They also said they’d like to photograph me in one of my favorite spaces, a place that makes me truly happy.

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My Priority

Miami was an adventure. My flowers were scheduled to be waiting for me in my hotel room when I arrived, but because of inclement weather, they were stuck in Memphis. The Miami wholesaler was closed by the time I landed in Miami and I wasn't able to get my flowers until just hours before my client needed her bouquet. Thankfully everything worked out and she loved her bouquet and her portrait session was a huge success.

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The Family I Choose to Have

A while back I was on the beach in Puerto Vallarta with my friend Lindsey Meyer. We've been friends since we were eight years old. We talked nonstop for four days. We laughed and drank margaritas and I can't remember the last time I had that much fun with a friend. We talked a lot about sisterhood. My sister died when I was young. I adored my sister! Since the day she died, I've lived each day of my life feeling that void and simply knowing it can never be filled. It's just something I have to learn to live with, continually.

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Pain and Perspective

This week was hard. It was really hard. It was one of those weeks where nothing went right, no matter how much I tried. It was one of those weeks where my team needed things from me and I was constantly behind schedule. I'm a person who admittedly likes to be in control and there was a lot out of my control this week.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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AUG 8, 2019

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