Creating Content that Converts

We’re in the middle of the COVID-19 self-isolation, and if you’re looking for projects to tide you over as you wait to return to business-as-usual, this episode is for you!

I’m sharing all my best tips for making my content go further. Basically, how I work smarter (not harder) to share more content on more platforms in less time. Strategically creating content is essential to connecting with clients, telling google through SEO who you are and what you’re about, and building credibility!

EPISODE 37 TOPICS:

  • What platform needs to be your starting point for all social sharing

  • Tricks you can use to multiply your time and resources

  • Why sharing photos is essential to business growth and SEO traction

  • How you can consistently share content (even when you don’t feel like it)

  • The ONE platform you need so that the content you share today doesn’t get lost in a social media feed

Click here to listen to the episode!

MY FAVORITE PRODUCTS AND RESOURCES FROM EPISODE 37

The Power of Pinning

I hope this episode is blowing your mind so far. For years, I hated Pinterest and held a grudge for the clients it stole from me when it first came on the scene. Believe me when I said, Pinterest has earned my forgiveness! Today, I do almost all of my marketing through Pinterest, and I get inquiries from big budget, ideal clients every week. If you want to start using Pinterest to get leads and money in the bank you need The Power of Pinning! Check it out now at thepowerofpinning.com.

A Winning Website

Want to know the first step to booking more clients? You’ve got to have a website. And not just any website, but a site built to book! If you’re just starting your business, you’re probably wondering how you can share about your work, gain clients, and start making money! The answer to all of these is your WEBSITE. When I first started my business, I didn’t have the money to pay a professional brand expert to create the brand you see here today. But I didn’t have to. I used the resources I had to invest in my business and create a brand that would attract the type of client I wanted to work with, supported by a website that was built to transform searching brides into life-long clients. If you want a simple guide on how to create a site that books without having to invest thousands in a branding expert before you’re ready, you need A Winning Website! To learn more, go to zimmermanpodcast.com/website.

Sleeping with a Stranger

I’ve been showing up publicly, teaching all my business secrets for years, all while leaving my biggest story untold-- the story of how my family and I survived the illness that almost killed my husband, Brian. May 7, 2020, I’m finally sharing our story with the world. If you want to be the first to read this never before told story, sign up for book updates at sleepingwithastranger.com.


Never miss an episode about what it takes to grow your business while living the life you love.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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Tune in to the Zimmerman Podcast!

AUG 8, 2019

Entrepreneurs Looking for More

Meet host of the Zimmerman Podcast, Jessica Zimmerman, as she shares what it takes to grow your business while living the life you love. To make sure you never miss an episode, hit subscribe now!


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