Posts tagged community over competition
The Importance of Building Community

If you’ve read my posts this past month, you know that we’ve been talking about creating community in our local wedding industries. It’s something we all crave, but seems so dang hard to actually put into practice.

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When Community Doesn't Come Easily

One of the most common questions my Bloomers ask me is, “how can I create community in my local wedding industry?”

Kind of like a favorite black t-shirt, community can be something we don’t think about until we miss it. You might have heard the proverb: “If you want to go quickly, go alone. If you want to go far, go together.” So often, in the midst of growing our businesses, or surviving the busy season, or navigating new competition, we’re so focused on going quickly that by the time we notice that we miss a sense of camaraderie amongst our local vendors, we’re already burnt out and frustrated.

In an industry where we all know to tout the phrase “community over competition,” why is it still so dang hard to create real community with the people who live and work closest to us?

I’m going to keep it real here. The problem is probably you.

Yikes.

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Welcome to the blog

Hi! I'm Jessica Zimmerman, top wedding planner, floral designer, and founder of Zimmerman Events and Education.

I teach fellow wedding professionals the exact systems, sales processes, tools, scripts, and templates I used to make a (six figure) living designing flowers and planning weddings, all while raising my three kids. Because what's the point of owning your own business if you can't live your dream life?

I've been named a top wedding planner by Southern Living magazine, and have my wedding and floral work featured in PEOPLE magazine, Martha Stewart Weddings, Brides, Once Wed, and more.

And my signature straight-shooting business insights have been featured in Forbes, Entrepreneur, and Business Insider.

Join me on this journey and get my best tips and tricks by tuning into the blog each week, and follow me on social media with the links below.

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